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Articles On Search Engine Optimization
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How I reached #1 in Yahoo! Part 2 - Michael Rock

... or keyword phrase is used and comparing it to how many web sites are using that keyword or keyword phrase to market their site. In part one of this article I discussed how you can thoroughly research and pick the right keywords for your web site. You can read part one of this web design SEO...


What Constitutes a Complete and Effective SEO Campaign? - John Metzler

... link farms, or even the dreaded "Submit Your Site to 1000's of Search Engines" scam. While the basic premise of each of these ideas is true, the execution of them is extremely important.First of all, your web site needs human attention. A real person should thoroughly analyze your site before...


Why Optimize Your Site For Search Engines? - John Metzler

... out a couple thousand on an SEO campaign is common sense to some, others may find it hard to part with the cash unless they know it is an investment in their business that is sure to bring a good return.Search engines account for a huge portion of traffic to web sites. Data varies depending on...


Along Came a Spider (Part Two) Keyword Rich Copy Works - But Only When You Have A Plan - Julia Hyde

... keyboard. And most of it involves a lot of legwork. First, you need a master plan that takes into account what you what to achieve, who your potential customers are, why they'll want to buy your product or service, and what information they'll need to make a purchasing decision. You can't just...


Search Engine Optimization for Dummies - Mira Marsellia

... string budget promotion for your business. If you are a newbie or beginner, dont worry about this! This method is for you who want to optimize your website and then get the top rank on search engine. And it all could be possible for you by follow the simple steps hereunder:1.Have Your Own...


Search Engine Optimization, or S.E.O. - Seamus Dolly.

... have to be complicated beyond the reach of the average site owner. Its essence is to simply make your page as spider friendly as possible, and having keyword, search phrases, density somewhere close to the accepted requirements of search engines. Too high a density may be considered "spamming",...


Link Building in Light of Vision-based Page Segmentation - Andy Hagans

... but major search engines are continually adding new elements to their link algorithms to improve search relevance. One of these new elements is the concept of visual page segmentation which was recently proposed in a paper entitled Block-level Link Analysis, by Deng Cai, Xaiofei He, Ji-Rong...


The role of the robots.txt file to improve site ranking! - Michael Kralj

... file can be very helpful in keeping the spiders indexing your actual pages and not other information, such as looking through your stats!The robots.txt file is useful in keeping your spiders from accessing parts folders and files in your hosting directory that are totally unrelated to your...


Search Engine Optimization: Traffic Increase Basics - Milena Sotirova

... brings your site to the best positions in the search engines and provides your new users with one more opportunity to learn about your online presence.DefinitionSite traffic is the most powerful tool in developing of your online business and promotion. The traffic measures the real user...


How to avoid losing PR(Page Rank) And Increase It. - Abdillahi Abdillahi

... of your hard work and staying up nights.And you say to yourself wow it finally paid off so lets go out and celebrate. But there is a very important question which you should ask yourself and it is how can I keep it and even make it better? If you can answer to this question very well then you...


Link Popularity - A Thing of the Past? - Courtney Heard

... as they once did, and that the only links worth obtaining are relevant links. I have to vehemently disagree.First of all, before Sergey Brin or Larry Page even learned the word 'algorithm', there were web sites that practiced the fine art of reciprocal linking. Pre-Google link exchanges served...


The Top 3 Mistakes That Can Ruin Your Website's Search Engine Rankings- and How to Fix Them! - Richard Martin

... a great user experience, the last thing you want to do is change everything around in order to get your site ranked higher on the search engines. Follow these tips from the beginning and you'll see the benefits.1)Not changing the title tag from page to page. A lot of people realize the...


Optimizing Your Website's Design For Search Engines - Andrey Milyan

... does not matter. You should take a break from looking for link partners and invest some time in optimizing your website's design; it will pay of in the long run. Below you will find some tips on how to optimize your layout in order for search engine spiders to crawl your website correctly.Use...


Meta Tags help optimize your web site rankings - Jennifer Schilling

... and building from there is the best way to go. Optimizing your web site and getting it ready for the Internet World to see is what you need to concentrate on first. Here are a few helpful hints to get you on your way to success.When optimizing your web site and making sure it is ready for the...


SEO Deadly Sins - Mistakes That Hurt Web Page Ranking - Frank Kilkelly

... how important the title of a web page is. Failing to specify a descriptive, keyword optimized title will do untold damage to your ranking with the search engines. It is the equivalent to owning a shop and boarding up its windows. Ideally each page on your site should have a unique,...


META Tags Explained and How To Use Them For Ranking - Frank Kilkelly

... tags. However these days are long gone. Nowadays the META Tags are decreasing in importance in the eyes of the search engines who are using more sophisticated methods of ranking pages (namely link popularity, optimized anchor text).There are many different types of META tags but the one that can...


How to Make a Title Tag that Search Engines will Love - Frank Kilkelly

... the name above a shop. Imagine you are walking down a busy street with shops on either side of you. However every shop window is boarded up and all that is visible is its name. You mean to purchase a new Hi-Fi system and need to locate a suitable store. You look at all the names but are getting...


Directories and their Importance for Search Engine Rankings - Frank Kilkelly

... for a particular category. For example a category may be called 'Home and Garden' and in this category there is list of links about home improvement and gardening. Directories consist of a collection of categories into which links are seperated. Categories can have sub-categories to make the...


Google PageRank: Not Worth The Worry - John Metzler

... than a site with a PR 5 due to other Search Engine Optimization factors. Search engine results are not proportional to a web site's PageRank value.The PageRank value is a representation of a web site's internal and external link structure. Internally, your web site's pages should be easily...


Search Engine Optimization and Other Scary Things - Francisco Aloy

... have a basisbuilt on rational thinking and logical facts. I pre-supposed a certain degree of agreement and transparencyfrom many of the established sources and opinion makers. Mystarting viewpoint supported by my association of Search EngineOptimization and the Web as natural extensions of...


5 Things to Keep an Eye on in the SEO World in 2005.... - Bobby Heard

... around the SEO world that reciprocal linking is a thing of the past. Rumors are abound that PR means less and less, if anything. Bill Gates came out of his cave to say that Todays search is nothing and that it wont be that way for long. There are quiet rumblings in the SEO back...


Being a Swede can be a GOOD thing! - Torbjrn Reidarsson

... compared to english. Recently I was updating a site that sells stamps. (The kind that goes ka-dang and makes an imprint on paper. Not the small papers you lick on the backside and put on envelopes.) Since the swedish word is 'stmplar' I do not have to compete with the word 'stamps' and my work...


Google - The Ultimate Web Writers Style Guide - Nick Usborne

... as a static book by an expert or two, it is written by studying the searching and browsing habits of hundreds of millions of web users.Get the idea? Not a search engine. A style guide. A constantly evolving style guide that works from its insights into how people use and read web sites.A...


Source Code: Places You May Not Have Thought To Put Keywords - Courtney Heard

... likely familiar with what a table tag looks like. They generally look like this or some variation, right? There are actually two areas within a table tag that keywords can be applied to. The table ID and Summary. A table tag written in this manner will look more like this breakdown of rates...


A Search Engine Optimizer's New Year's Resolutions - Shawn Campbell

... absolute best on the web. I will not use flash as text. Even though many search engines can now read some of the text embedded in flash, flash sites do not perform as well in search engine results as non-flash sites. Flash should primarily be used to enhance sites; in the same way one would...

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