Website designing company actually deals in several areas related to a web site. Apart from creating the structure of website and increasing the visual appeal and user-friendliness, it also provides services such as regular maintenance of site, designing logos, SEO and Internet marketing, e-commerce, Web Hosting Services, shopping cart solutions, software programming, etc.
There is no point in building a website unless there are visitors coming in. A major source of traffic for most sites on the Internet is search engines like Google, Yahoo, Bing and so on. Hence, by designing a search engine friendly site, you will be able to rank easily in search engines and achieve more visitors.
Major search engines use programs called crawlers or robots to index websites to list on their search result pages. They follow links to a page, read the content of the page and record it in their own database, pulling up the listing as people search for it.
Following are some points need to consider while designing SEO friendly Website:-
• Avoid using frames on website - To make get site indexed easily, one should avoid using frames on website. Frames will only confuse search engine robots and they might even abandon your site. Moreover, frames make it difficult for users to bookmark a specific page on your site without using long, complicated scripts.
• Avoid Flash movies or images for important information - Search engine robots prefer text on your source code so if you present important words in Flash movies and images rather than textual form, your search engine ranking will be affected dramatically.
• Use Meta tags - According to each and every page of site Meta tags can be used. So that search engine robots know at first glance what that particular page is about and whether or not to index it. By using Meta tags, you are making the search engine robot's job easier so they will crawl and index your site more frequently.
• Use CSS (Cascading Style Sheets) - By using CSS, you can eliminate redundant HTML tags and make your pages much lighter and faster to load. It also improves mobility for users. Using CSS, one can organize the code so that search engines can see real content first regardless of where it appears on the page.
Hence in this age of globalization to make your presence felt in the virtual world, a professionally managed Website Designing Company and a SEO Company can give an absolute edge over others with their highly qualified and trained manpower and adherence to international quality standards.
Article Source: https://www.bharatbhasha.com
Article Url: https://www.bharatbhasha.com/search-engine-optimization.php/357234
Article Added on Wednesday, March 21, 2012
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