Making a good website is important but making it technically correct is very important, several companies get their website done and appreciate the developer for his job, very few people know that making a good looking website with lots of Graphics and Flash will not convince search engines to get it index.
Website layout has to be technically acceptable by search engines, search engines see not user friendliness as well as technically correct coding ?, what is technically correct webpage coding ?, the webpage which opens on all the standard browsers is called technically correct webpage coding. If you have made your website in HTML than it should be as per W3C guidelines. Frame designing is something which search engines donít like much same as Flash. Lot of people ask what does search engine look in my website so I can get top keywords ranking in search result which they display, top ranking on search engines is not overnight process it takes time and effort, the best way to impress search engines is to have unique quality content on your website which people would like to read, Internet is all about sharing good information and if you have something which people would like then search engines will index your webpage and pick keywords which would be awarded top ranking for selected search.
Adding quality content and getting one way links skillfully is called search engine optimization also referred as SEO commonly, the job of SEO specialist is to make quality content based on the theme of your website, where he would include targeted keywords in the content, which is normally not more than 4% of the total word count. These articles or content is posted on several article sites in which keywords are anchored back to the targeted website ( website which is to be promoted ) In SEO industry it is always said Content is King, you need to keep posting on fresh content on websites online, freshness is valuable. As an advise never use unethical way to get links search engines will immediately know this and they would penalize for this action, sometimes even black list the URL itself from appearing in any search results.
It is very important to select right SEO company to do the job for you, always be careful to companies who would guarantee keyword ranking in stipulated time period, because search engines change the search algorithms every week and they donít share with any companies, there are some companies who even get result in the given time frame but they use black hat SEO techniques to get such results, and as search algorithms are smart to figure that out, they would penalize your website, there have been several cases where website are banned for appearing on search results due to in correct practices. Organic SEO is slow process and gives good and safe results.
If you want immediate results then go for PPC ( pay per click ) which all the search engines offer, this is expensive where you would end up paying as high as $10 per click for popular keywords, but you have full control over the process and can lock how much money you want to spend. If you have good budget to spend around $1000 and above go with hybrid approach, split revenues between Organic SEO and PPC, which time you can reduce PPC budget when organic SEO starts showing results, But remember itís nothing like Organic website ranking.
|About Author Tech Publication :|
For more information on <a href="http://www.techpubinc.com/services.htm" target="_blank">Top keywords ranking</a> and <a href="http://www.techpubinc.com/seoplans.htm" target="_blank">SEO specialist</a> you can visit our site.
Article Source: https://www.bharatbhasha.com
Article Url: https://www.bharatbhasha.com/search-engine-optimization.php/229566
Article Added on Sunday, April 4, 2010
|Other Articles by Tech Publication|
Does your website have presence online on search engines
In today‚Äôs world internet matters lot to any company in the world, business and customers are connected using electronic form of communication, wireless technology to fiber optic technology has played a great role in making internet popular on this planet Earth.
Search engines have played a great role in making internet popular, as search engines have delivered the answers to several different questions people type in the search box, the search results produced are website links with some...