bharatbhasha.com
Free Articles  >>  Marketing >>  Page 241  >> 

How to Design an Attractive Flyer





A flyer is a time tested and effective way to reach out to customers in a competitive market place. A good flyer will grab the attention of the target audience. An added benefit to marketing with flyer's is that customers can actually take the promotional material with them and be reminded of your offer long after they have forgotten other commercials they listened to on the radio or watched on television.

It is also a cost effective method of marketing. But what makes a flyer stand out? How do you design an attractive flyer that will reach its audience?

Focus on the headline and words:

Of course you want to have some exciting images and graphics on your flyer, but these should not be your main focus. As with all other methods of visual marketing, the catchy headline is what will give you the most success. Write a headline that make people stop and look at what you have to say. Then in the subject body, try to keep your language simple and to the point. Bullet points are an effective way to communicate your message in an user friendly format, letting people understand quickly what you are about and give them the opportunity of wanting to know more.

Avoid common mistakes:

Some design mistakes are very common, and you should try to avoid making them. They include:

Using more than two fonts. As always it is tempting to go overboard when you have options. A good flyer design should not have more than two fonts included: One for the header and one for the body text.

Using strange or fancy fonts. Remember that the purpose of the flyer is to be informative. If your flyer is difficult to read or requires much concentration because of a strange font then most people will be most will simply turn away.

Using to much space. It is not necessary to fill out every square inch of the flyer or have the text go all the way to the border. Less is sometimes more and it will help the reader to get to the main point easily.

Be creative and inspiring, but focus on what you have to offer:

Use all of your imagination and creativity to design your flyer. Make your flyer stand out among others by having an exiting design and colours. Use anything you can think of to make your design unique. Make sure to focus on what you are offering to potential customers. Your target audience should be able to read your flyer once and understand what service or product you are offering.

If you are on a budget or trying to save money, remember that certain things are cheaper than others. Black ink is cheaper than coloured ink, and white paper is less expensive than coloured paper. You can use shades of grey to compliment the black text and create background shadows. Many companies today offer cheap flyer printing online and have special promotions that would suit personal and business needs effectively.
About Author Bella Harris :

Check out Solopress for <a href="http://www.solopress.com/flyers/cheap-flyers.html" target="_blank">http://www.solopress.com/flyers/cheap-flyers.html</a> cheap flyer printing.


Article Source: https://www.bharatbhasha.com
Article Url: https://www.bharatbhasha.com/marketing.php/121770


Article Added on Sunday, March 29, 2009
LD
Other Articles by Bella Harris

Why Colour Flyer Printing is So Much More Appealing When Dealing With Products
The use of vegetable oil instead of mineral oil in UV colour flyer printing is indeed one of the most basic reasons for the fine colour printing of Solopress. Furthermore, the UV gloss flyers are free from elemental chlorine. The flyer printing produces best possible results as it is printed in full colour resolution onto 350gsm gloss art card, and is then varnished on both sides using UV gloss varnish. This results in fine quality printing for UV gloss flyer printing. Colour flyer printing...

Flyer Printing For Promotions
You have a business and you want to spread word about it quickly and easily. What type of advertising is cheap? Definitely not billboard, if that is what you have in mind. However, you could create flyers to advertise your business. They are easy to obtain these days, as there are so many printing companies available that offer great quality flyer printing services at an affordable price. First of all, let us look at the meaning of the word flyer. A flyer is sometimes called a pamphlet. It...

Given the Credit Crunch Cheap Flyer Printing Will Increase Dramatically This Year
There is a common saying that states, Money calls money; according to this belief, you need to spend some amount of money to create money. Evidently this is true, however, the money that is to be spent has to be done so in a logical manner; for example, investing it in the appropriate marketing and advertising strategies. Using advertising and marketing the useful strategies to enhance the commercial transactions that your business or company has is always a good tactic. Nonetheless, when...

Keep it Cheap Flyer Printing Guide For Your Musical Event
If you are looking to advertise a musical event and are running on a tight budget, then distributing flyers is a good choice. Flyers for a musical event are no longer an expensive proposition. The price of flyers has spiraled downwards because of an increase in demand and advancement in printing technology. If you have decided on using flyers it is important that they are cheap. Here are some of the ways of obtaining cheap flyer printing for your musical event. a) Dont print in colour if it...

How to Get the Most Out of Your Advertising Flyers
Advertising, using flyers has proved to be a very efficient method in delivering the advertisement, and conveying the message to large populations, and thereby promoting the business effectively and efficiently. If you want to reduce the total expenditure and overhead costs in order to show your prudence, especially when you are associated with a new venture, then advertising flyers can be of great help to you. They will efficiently market your product or business without disturbing your...

Flyers And Politics
The best part of flyer printing is that it is the easiest and the cheapest way of spreading your political message across to the masses, on a piece of paper. By distributing flyers people can read your messages at their leisure. This makes your appeal simple and free from any confrontation. You can reach the masses by pasting your flyers on billboards, or by distributing them, or by mailing the flyers. Though many countries have banned the pasting of flyers, there are still many countries where...

The Flyers of the White Rose Movement
On the 22nd February 1943, three young German students are executed by way of guillotine. The crime they have been accused of and executed for is treason to the Reich. In the days to follow several of their friends and collaborators were also arrested. Described by the local media as scum and outcast. Today they are thought of as true heroes of their time. Some of the few, under the Nazi regime, that dared stand by their beliefs and stand up against what they believed to be a threat to the...

Leaflets What You Should Bear in Mind
Leaflets are used to promote events, products or services. You can see that many people are using leaflets to advertise as they are cheap to produce, and you can purchase them in bulk. Just like flyer, a leaflet is a popular way to advertise events and products. They are cheap and easy to produce. However, distribution can be a problem because of the laws in some countries. Countries such as the UK have laws to protect their citizens from unsolicited mail and leaflets. Every day, when you...

Flyer Printing and Techno Music
It is the year 1994 and Tampere, the third largest city in Finland, is freezing cold and dark. But, in this unlikely place, hundreds and sometimes thousands of young, energetic people are getting ready for a night of thumping beats and a frenzy of dance, drugs and music. The promotions: Mindwarp, Color For Nothing, Plast and Home are names that have stayed in the minds and hearts of the early pioneers to this day. The scene is underground, illegal events are the norm and the party goes on...

Top 10 Most Controversial Flyers
Many advertising flyers, posters and TV advertising offend members of the general public or specific organisations. In the 70s people the most controversial advertising flyers were predominately those which highlighted sex depravity, pornography and general sleaziness, however, times have changed and although most people have far broader perceptions on what they regard as controversial or offensive there are still flyers which cause offence or annoyed people in a number of different ways. 1....

Click here to see More Articles by Bella Harris
Publishers / Webmasters
Article ID: 121770
DELINK URL from Authors Bio
REMOVE Article
Tell A Friend
Leave A Comment!
Download this article in PDF
Report Article!
Search through all the articles:


216 Users Online!!
Related Articles:
Latest Articles:
 
marketing >> Top 50 Articles on marketing
Category - >
Advertising Advice Affiliate Programs Automobiles
Be Your Own Mentor Careers Communication Consumers
CopyWriting Crime Domain Names DoT com Entrepreneur Corner
Ebooks Ecommerce Education Email
Entertainment Environment Family Finance And Business
Food & Drink Gardening Health & Fitness Hobbies
Home Business Home Improvement Humour House Holds
Internet And Computers Kiddos and Teens Legal Matters Mail Order
Management Marketing Marriage MetaPhysical
Motivational MultiMedia Multi Level Marketing NewsLetters
Pets Psychology Religion Parenting
Politics Sales Science Search Engine Optimization
Site Promotion Sports Technology Travel
Web Development Web Hosting WeightLoss Women's Corner
Writing Miscellaneous Articles Real Estate Arts And Crafts
Aging


Disclaimer: The information presented and opinions expressed in the articles are those of the authors
and do not necessarily represent the views of bharatbhasha.com and/or its owners.


Copyright AwareINDIA. All rights reserved || Privacy Policy || Terms Of Use || Author Guidelines || Free Articles
FAQs Link To Us || Submit An Article || Free Downloads|| Contact Us || Site Map  || Advertise with Us ||
Click here for Special webhosting packages for visitors of this website only!
Vastu Shastra

Premium Linux Reseller Hosting Provided By AwareIndia







Company IDS