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The Benefits of Using Google Analytics To Your Website

Unless you have been insisting on using your typewriter in this technology-driven age, then you have probably heard of Google Analytics. It is a Google too that can be used to track information on how potential customers use your website - and how they got to your page.

By using Google Analytics, you are able to get detailed statistics about your site. These are beneficial for your search optimisation - to find out which keywords are best to use, and have the higher possibility of being searched.

Here are some of the best benefits from using Goggle Analytics.

Can seamlessly track progress of online campaigns. Google Analytics are especially designed to track online campaigns done through email and keyword campaigns. The website statistics from Google analytics provide good tips as to which tactics are best, and which need tweaking. This helps optimize your entire website. The great thing about is only you alone can see the information.

You become aware of how visitors stumbled onto your website. Although almost unthinkable, Google Analytics does determine how visitors got to your page. And of course, once you find out how they got to your site, you can optimize your visibility even more by continually embedding your links with the most effective pages which brought in the most traffic. You will know which particular key words are most effective. To see which campaign is the most effective, there are website traffic reports from Google analytics to guide you.

Allows you to retain effective campaigns, and stop the ineffective ones. If you are utilizing several search optimisation campaigns, Google Analytics can tell you which ones are great to keep, and which ones you can afford to stop. No sense in keeping a non-fruit-bearing tree and devoting time effort and money to its upkeep. It's always better to focus on those which give you value for your money. Google Analytics also segments your results according to referral source, new visitors, or comeback viewers.

You have an idea which content is best. If some of your words are not effective, then based on the Google figures, you are guided as to which words to use in order to create more of an impact, or you can include high-ranking content, and get rid of the ineffective ones which are in need of an overhaul. No more waste of time on things that don't work!

It's FREE!! Hard to believe - but it is free. With all the benefits one can get from Google Analytics, it has become at par with similar programs that cost a fortune. It does not base results from just plain Google searches, it actually gathers results from actual search engine results - making it much more accurate than any other tools for sale.

About Author Michael Griffiths :

Connecting Women In Business helps women business owners generate more leads, clients and increase profits with more networking, business insights, tips and tricks on marketing, growth, business and accountability strategies. We invite you to get your free social media tactics ebook when you visit <a href="" target="_blank"></a>

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Article Added on Monday, May 19, 2014
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