In this fast paced world, people want to find things quickly and expect websites to respond rapidly. Speeding up your website is extremely important for keep your users happy and preventing loss of customers. Google has also included site speed as a new signal in its ranking algorithm. This makes it even more important for ecommerce website designers to focus on speed.
Product pages must be designed with care, as they play a prominent role in convincing visitors to convert to customers. A well designed product page will persuade visitors to buy from you and give you an advantage over your competition. Ensure that the product name is descriptive and optimised for the user as well as for search engines.
Ecommerce website designers need to list pricings. The prices must be located near the buy button, so that visitors will be drawn to it naturally. Images of the products must be displayed clearly. This will give customers a better insight about the product.
Usability is another important component of a successful website design. If you want visitors to take an interest in your products and services, then website usability is essential. Ecommerce website designers need to make websites easily accessible and navigable. Avoid extensive graphics, and use site maps. Ensure that the user interface controls, such as buttons and drop down lists, are consistent.
Cross Selling And Up Selling Features
Cross selling and up selling techniques are crucial for any business. By drawing attention to products that are similar or better than the one the customer is planning to purchase, you can encourage an increase in your average profit. Incorporating cross selling and up selling features into your website is vital for increasing conversion rates.
Get Everything Above The Fold
Users donít like to scroll down pages, so make sure all important information is kept above the fold. This will not only improve website performance, but will also enhance the user experience.
Ecommerce Website Designers At Store Express Can Help You With Your Website
Need help designing your ecommerce website? Turn to Store Express. They are specialist ecommerce website designers and have been offering services for a wide range of businesses. Store Express can offer customised website designs to suit your business needs, reflect your brand and fit your budget. Visit their website today to find out how they can help you improve your website and increase your conversion rates.
For more information call: 0845 050 2500, fax: 0845 838 2701, email: email@example.com, or visit http://www.storeexpress.co.uk/
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Article Added on Thursday, April 24, 2014
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