If you are looking for ideas because you are decorating to sell a house, there is a surprising reality that you must consider at the outset. And that reality seems to fly in the face of advice you'll receive from other experts on the web, so don't let it throw you off track now. The reality is that people who are looking at a house with the possibility of buying it are not really interested in your decorating. That may sound harsh, but they are simply not interested in anything except their own furnishings and their own decorating ideas. Ask any real estate agent and you'll have the following fact confirmed - people who continually come to open houses to "get ideas" are not really buyers. They are lookers, and they are getting ideas for their own home from the professional and up-to-date furnishings and décor they see in show homes.
Naturally, it goes without saying that you are not interested in lookers. You are interested in qualified buyers who are seriously shopping for a new home, and who are showing interest in your home for sale. So, what are the real secrets for decorating to sell a house? This article will share two secrets that are super valuable if you employ them properly. And they are not going to require a big investment of your time or your money, so take a deep breath and relax about that. These ideas are time-tested and completely logical when you think about them, offering no gimmicks and involving no magic at all.
The first secret is to empty out your house instead of going out and purchasing things to fill it up even more. That's right, it is a subtraction process, not an addition process in this successful equation. Taking away nearly everything in sight that you do not need to use on a daily basis is one big secret of staging success. Staging is the word that professional agents and decorators use to describe what they do to make a home show well to prospective buyers, and it is the word that may mislead sellers into thinking that "more is better," when just the opposite is actually true. A better plan is to think of staging as a process of making a home less representative of the seller's style and tastes, and more available for a buyer to imagine his or her belongings positioned in the same space.
Let's explore that idea further now. The big key to success in decorating to sell a condo or home is not to decorate much at all. Certainly don't go out and purchase new décor that suits your own taste as the seller. That may be the kiss of death as far as the buyer is concerned. Honestly, you might be surprised how little flexibility many people have as regards being able to use their imagination. In general, most people cannot subtract what they are seeing and add what they already own in the pictures in their mind's eye. It's not a common skill. Artists and designers have this skill, but the majority of people do not.
That's the reason you will be far ahead of your competition if you take away a large percentage of your belongings and place them in a storage facility, assuming you don't have another home already. Remove everything that can be removed, even if it results in your home appearing to be too spare or bare for your own liking. It is not your own liking that you are attempting to satisfy now. It is your buyer's tastes and liking that you are trying to accommodate, and the most effective way to do that is to give them space to picture their own furnishings and belongings in the space where your furnishings and belongings used to sit. When presented with sparsely furnished space, a buyer's mind can begin to imagine much easier. It can picture a familiar couch and entertainment center and assess whether or not they will fit in a particular space. This assessment process is where homes are sold - in the buyer's own mind. That's a fact.
Now, let's assume you have packed up and removed a large percentage of your furnishings and personal belongings from your home. It is fashionably lean in appearance, despite your own preferences and your former décor. There is another secret you can employ at this point that comes from the idea of staging a home for showing it to prospective buyers. And that idea involves color. Color makes a difference because people have strong personal preferences and opinions about color. A certain color or combination of colors can attract or repel a buyer almost like magic. You'd have to see this phenomenon in action to really appreciate the power of color in selling a home.
Just take it on faith for the moment, and go with the flow of this idea. Once you have only a few remaining items in each room because the rest have been put in storage, look closely at what remains. Do the colors of the pieces of furniture and the other items coordinate? Do they harmonize? These are questions that professional decorators can answer in a heartbeat because they are very familiar with color charts and the artistic idea of colors coordinating and harmonizing. The rest of us may not use the same words, but we might say something like, "Those pillows really go with that couch, don't they?" We have a general idea of what looks good, and what seems out of place. Granted, women generally have a better sense of this than men, in most cases.
If you are a male and there is no female co-seller, or your real estate agent is not female either, please take the time to get advice from some female friends. If you have female friends who are artistic, that is even better. Let those women give you some advice, which may result in your rearranging furniture or wall décor so that there are areas of coordinating and harmonizing color. This acts as a lure to buyers, even though they may not even be aware of it. Department stores organize merchandise by color, and you can prepare your home to sell by organizing your furnishings by color, too, especially when you are decorating to sell a house.
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Article Added on Thursday, May 23, 2013
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