4 Stages of Building Your Customer Herd Lessons Learned From a Baby Horse
In business it's more important than ever to build your tribe, or your herd. One of our mares here at the Hacienda just had a baby horse. The Hacienda is our working Spanish horse ranch. Getting the trust of a beautiful foal reminds me a lot like earning the trust of a new customer. A little foal can be really skittish at first, just like a prospective or new customer who's never done business with you. You must earn this trust.
Gaining Trust - There's so much marketing and advertising noise...
How to Think Like an Entrepreneur Even If You Have a Job
Being an entrepreneur means being able to take risk, and in return for those risks, having the possibility of more profit and bigger returns than an employee would have. But, if you're an employee, it's more crucial than ever to bring entrepreneurial thinking into your chosen career. Here are some ways entrepreneurs and employees can achieve bigger returns and stability by thinking like entrepreneurs.
Entrepreneurial Thinking for Business Owners.
Get hold of your schedule. There is no...
5 Reasons Why Social Networking Is a Parent s Best Friend
Social networking is my husband Jeff's best friend. He feels like a super sleuth and as if he has a doorway into his sons private world. And with social networking, he does! It's only this recent generation of children who've really grown up with this. We certainly didn't have anything like Instant Messaging, texting, Facebook or Twitter. Heck, we didn't even have internet! We all had to rely on old fashioned telephones, snail mail, actual conversations and smoke signals. OK, maybe not the...
Finding Your Place in an Online World 3 Tips to Finding Your Community
It's easy to look around and see how technology has affected everything. Kids and adults attached to screens for information and entertainment. Our social circles used to all be in real life, but now they are more and more virtual. With all the help technology has given us, it seems we have less and less time to connect one on one.
It's important to have real friends and it's also become important to have friends who can support you virtually. You can connect with them at midnight when...
Avalanche of Online Overwhelm 3 Things That Can Help You Stay Organized and Productive Online
Avalanche of Online Overwhelm? 3 Things That Can Help You Stay Organized and Productive Online
Overwhelm. It's the new normal for everyone from stay at home moms to the CEO of a multi-million dollar business. Now with smartphones, instant access all the time, it seems like we're under avalanches of overwhelm. But does it really have to be that way? Here are a few ways to boost your productivity:
Online Calendar - Everything is now online, our personal lives, our business lives and our...
Product Creation Advice My Top 3 Ways to Effectively Use Twitter For Your Online Business
Twitter is a social networking and micro-blogging service that had been growing at lightning speed with about 5.5 million users at the time of this article. I had no idea what to do once I signed up for my free twitter account. Now I've learned what to do and I'm filling up my Teleseminars and my how-to-make-information-products classes with people who came directly from twitter.
Twitter Tip 1: Follow More than just your friends and family.
At first, I was only following one person and...
Product Creation Tips What to Do When You Get Stuck Writing Your E Book
Many people get stuck trying to write their first Ebook. Many people simply give up on writing something that could become multiple streams of automated income for them. Writing my first Ebook several years ago was actually a very simple process. I developed and perfected this process and now I can write a valuable and content-filled Wbook in a weekend.
An example of what not to do when writing your first Ebook:
I've been writing my Ebook for the last year.
Usually these people are doing...
3 Social Marketing Myths and How to Leverage the Truth for Your Business Online and Offline
3 Social Marketing Myths and How to Leverage the Truth for Your Business (Online and Offline)
Social Marketing has established itself as a powerful force in our society. So let's take a look at some of the most common myths about Social Marketing.
Myth 1 - It's just for college kids - This is usually said about Facebook and Twitter. While it is true that Facebook started on a college campus, Facebook going mainstream has long since happened. And I'll show you some proof of that when we...
Video Marketing For Small Business Three Mistakes to Avoid
YouTube has exploded and is extremely helpful for small businesses and entrepreneurs who want to get started using video to attract new clients and customers. At this time, it's the number three most trafficked web site in the world and YouTube itself is used as a search engine for people searching for content. If you create short marketing videos, you can be found when people search!
So why do video to promote your small business? Old time advertising and marketing simply isn't working...
Technology 3 Tips for Dealing With Noise Overload
A few weeks ago, I went on a hot air balloon ride with a group of friends. It was an amazing experience to float quietly above the earth and watch the sunset. We could see life busily going on below us. Yet, we were far removed from the frantic busyness and we had a chance to reflect, relax and get quiet.
Our hot air balloon pilot, Pete, told us we would have to get comfortable with the sensation of no sensation. It struck me that down there, on land, in life, we are constantly being...