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How to Use Local Web Marketing to Drive New Customers Into Your Small Business

If you're a small business owner, then you know how important it is to have a cost-efficient and reliable way to generate new leads & prospects on an ongoing basis...

More "traditional" forms of advertising, like yellow pages, print ads, newspapers, radio, tv, and even billboards are continuing to decline in popularity due to their high ongoing costs and ever decreasing returns for the businesses they advertise.

Its with that in mind, that you should know about a new online marketing "weapon" thats not yet very well known or understood by small business owners looking to increase their business.

The new "weapon" is the local listings directories on Google, Yahoo, and Bing, and in this article, we'll be discussing how you can use these type systems to basically dominate your local market in a matter of weeks.

Now, the local listings concept is something thats relatively new in the internet marketing landscape but it has the potential to totally change the way we all market our products and services on the internet.

When you have a properly optimized local listing on each of the three largest search engines that exist in the world youre going to win. Youre going to win over your competitors because youre getting some of the most valuable exposure and screen real estate thats possible on a search results page.

Over the last couple of years each of the three major search engines have devoted an enormous amount of area above the fold or the area that you can see on the search results page without using your browser scrollbar to these local listings.

Furthermore, its been shown through research that the number one listing captures 41% of the clicks on the first page of search results. Thats 41%, and best of all the clicks that youll get to your website are offered for free, not pay per click; at least at the current time of this article.

So when you have a highly ranked listing youre going to be seen as more relevant and most importantly, more helpful to your potential prospect as you act as a trusted advisor. Youll be providing them not only with your company name, phone number, and website contact information but youll also be giving them educational information in the form of videos, articles, pictures and even special offers in an effort to build that strong bond before you ever even meet or do business.

Youre truly ahead of the curve and by using the Local Listings directories to your advantage,; youll gain a huge advantage over your competitors both now and in the future.

Local marketing is the future of internet marketing and if you want to truly remain relevant and more importantly competitive in the market of the future this one the most valuable and profitable techniques that you can possibly learn or implement.

I look forward to being your guide throughout this journey and I can guarantee you that if you follow the clear step by step processes that Ill show you and you invest the time to put together a high quality and well written details you will be successful and you will get results.
About Author Jake Keystone :

If youre a small business owner who needs more new customers, leads, &amp; prospects, check out the FREE videos from the Local Biz Bully online marketing course home study course at <a href="" target="_blank"></a>

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Article Added on Tuesday, March 13, 2012
Other Articles by Jake Keystone

Essential Research Tips For Optimizing Your Google Local Listings
If you're a small business owner who's looking for a better way to get more new customers, leads, & prospects, then one of the best ways is to setup a local listings account on Google, Yahoo, & Bing. The local listings directories have been around for only the last couple of years, and can provide you with quick, easy, and free direct response advertising for your business. Best of all, after you setup your accounts, you'll be able to include a direct link to your website or landing page,...

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