It is being researched by Google that mostly people search on Google and other top search engines for their query, mostly people go to search results on first page of Google result and mostly do not go even on second page. If your website is coming say on tenth page it cannot get visitors. Thus if you want traffic on your website, your website should come on first page of good search engines like Google, Yahoo, Bing etc.
Keywords are main in SEO process, so one should select keywords with due care so that when anybody search with that keyword, website comes on first page of Google and other search engines. Keywords with high competition are tough to get top rank for your URL than for keywords with lesser competition. So one should take due care in selecting keywords, if keywords with high competition are selected it will take a lot of time to take website on first page of search engines.
SEO is divided into two categories:
• On page optimization
• Off page optimization
Both these are very much essential to get top rank in top search engines. In On page optimization website pages are optimized so that they are search engine friendly and thus can easily be searched by top search engines. If one is not doing “On page optimization” then, irrespective of the hard work one does on “Off page optimization” fruitful result will not come. In “On page optimization” one should focus on website design, website should not contain any errors as search engines check websites and if errors are found on website that website is not given high rank.
Internet consists of content only be it text, images, videos, audio etc. This content is placed in websites and for almost every search engine “Content is the king” rule follows. If you want that your website comes on first pages of search engines your content should be of good quality and unique. If content in duplicate your website will not come on first page even if you do hard work on off page optimization. After this your Meta tags should be optimized. Images should be optimized so that search engines can search those images easily.
In “Off page optimization” back links of website are increased. Back links are links on other websites that point to your website. A website having maximum back links will be given a rank higher than that website that is having lesser back links. For increasing back links of a website we do directory submissions, blog commenting, forum posting, social bookmarking, article submission, press releases, lens squidoo etc.
In blog commenting one should do commenting on blogs related to the theme of website for which back link is required as it gives quality back link for search engines. While doing forum posting due care should be taken so that moderator approves the post on forum, if out of the discussion is posted it will give negative effect and will be deleted by the moderator of the forum. Social bookmarking gives a high quality back link. Article submission gives a back link with link juice, submitting good quality articles on article submission websites improves back link strength of website as well gives traffic on your website. Press releases, news about the company is given and submitting regular news on press releases websites give back link as well traffic on web site. Lens squidoo also give good back link to website. Back links taken from high Page Rank websites have more quality than back links coming from lesser Page Rank website, so one should take back link from high page rank websites.
SEOWDC is a SEO Web Design Company which can help you to take your website from nowhere to top of search engine results. SEOWDC, SEO Web Design Company has good quality SEO professionals who analyze your business website and work to get your website on first page of top search engines.
SEOWDC SEO Web Design Company offers services as:
On page optimization: Keyword analysis optimized content writing, image optimization generating Meta tags, design issues and navigation of website.
Off page optimization: Directory submission, Blog commenting, yahoo answering, forum posting, RSS Syndication, Lens squidoo.
Article Source: https://www.bharatbhasha.com
Article Url: https://www.bharatbhasha.com/search-engine-optimization.php/365908
Article Added on Sunday, April 8, 2012
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