From designing the right product to logistics, there are several challenges that are associated with an e-commerce business. But, one of the most important challenges e-commerce businesses face today is choosing the right technology that helps them to keep up with the emerging trends. Here weâ€™ve listed a few trends that businesses must focus on during their e-commerce website development in Toronto.
Mobile-optimized Website Is a Necessity
Yes, a mobile-optimized website is not an option anymore but a necessity as there is an increased usage of mobile shopping. Like mobile apps, progressive web apps are gaining popularity and helping e-commerce businesses improve customer experience. A professional web design company in Toronto helps develop mobile-friendly sites and apps apt for your e-commerce business.
Embrace Augmented Reality
One of the disadvantages of online shopping is that customers could not try or feel the product before buying. But this isnâ€™t the case anymore. With augmented reality, shoppers can try on the product, virtually making customers more confident about their purchase. E-commerce businesses can make use of this to provide a better instinctive and immersive shopping experience to their customers.
As in any other industry, Artificial Intelligence is playing a significant role in the e-commerce sector by helping businesses make smart recommendations to their customers and offer personalized guidance as per their requirements. It also makes the availability of e-commerce businesses 24x7 by providing real-time information collection. To add this kind of new technology to your website, you will have to create dynamic pages that load faster, and this could be done by a leading web development company in Toronto Canada.
Voice search has gained wide popularity in recent years, and many people are making use of voice assistants such as Google Assistant, Appleâ€™s Siri, and Amazonâ€™s Alexa. So, itâ€™s vital to alter your business keywords to suit voice search queries and employ alternative techniques for voice search optimization.
Enhance Customer Experience with Visual Commerce
Remember the clichÃ© â€˜a picture is worth a thousand words?â€™ Itâ€™s not far from the truth! Visual commerce capture the attention and interest of visitors through interactive content, product videos, consumer-generated videos and more. With the rise in YouTube channels and Instagram influencers, you can also share the content your customers are looking for by creating educational videos, tutorials, and more.
Article Source: https://www.bharatbhasha.com
Article Url: https://www.bharatbhasha.com/finance-and-business.php/495378
Article Added on Tuesday, September 15, 2020
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