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Digital Signage Systems for Universities





Beyond providing a post-secondary education, universities serve as a transitional community for students between their parent's nest and the "real" world. This university community is a great place for young minds can prove themselves. But to serve as an effective proving ground, universities must approximate the learning environment of the modern business world. And this means digital images and network solutions.

Here's how NEC Unified Solutions put it in their white paper on Digital Signage in Higher Education, "Today's college students have been raised on moving images. Their nature makes them most suited to electronic forms that are fast-paced--mere glimpses of an image that evoke feeling and immediate thought or action. MTV, HDTV, PDAs, YouTube and other electronic devices fit their profile perfectly and have contributed to make our society immune to the static imagery of print."

Digital Displays on the University Campus
There's simply no end to the applications for digital displays on the modern university campus. Campus safety and emergency stations are a great example. With a digital sign, campus security can instantly broadcast real-time information about dangerous perpetrators and crisis situations. The rest of the time these signs can display general safety information. And with an interactive touch screen, these signs can also serve an emergency alert and response system.

These outdoor digital sign installments are used for campus maps and wayfinding. Here, too, digital signage creates a significant upgrade over conventional signs. Dynamic images allow for different map scales, a pathdrawing function, superior labeling and building recognition. Speaking of campus buildings, digital displays are a natural choice for building directories. And auto-stereoscopic technology creates a 3D display image that is ideal for visitors to orient themselves in multi-story buildings.

Cafeterias and dining centers use digital displays to create superior menu presentations. Students can see what their options more quickly and more reliably. And these digital displays allow for an easy fix where menu labeling and nutritional information is necessary. And food vendors aren't just the only retail application. Digital kiosks are perfect for bookstores and university apparel stores. You can provide any type of merchandise information or even automated payment services.

There's also limitless marketing and advertising opportunities, both internally and externally. University departments and student organizations can use digital displays to broadcast event information and increase community interest. Alternately, select digital display locations can be to generate an extra revenue stream by selling advertising space to local businesses.

Digital Signs and Students
But again, it's important to understand that digital signs aren't gimmicks, though they will increase a university's profile and brand. Digital signs become a standard way to transmit and receive information, especially for today's youth. And with a campus-wide integrated system with a site-based software licensing agreement, universities suddenly find their information technology capacity is in another league. Student and staff communication is greatly improved, while administrative largesse is simultaneously trimmed.

About Author Dale Franchise :

If you want to learn more about Education Digital Signage, visit FWi at www.fourwindsinteractive.com to see the kind of work we can do for your company.


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