BharatBhasha.com
 
Free Articles  >>  Communication >>  Page 2  >> 

Competition is Essential

Competition, deregulation, and intervention are all crucial to South Africa’s road to a true broadband infrastructure.
AS of this year, SA had some 67 000 ADSL subscribers. This represents about 0.4% of the worldwide total, and supports the statement that SA remains, and will remain, way behind the rest of the world for a long time to come.
Broadband penetration in households varies globally, with Korea being the world leader with a penetration of 68%, the USA having 28%, and the UK 16%. SA shamefully has a broadband household penetration of 0.3%. The question posed here is why South Africa is so far behind… The answer lies not, in the unavailability of the technology, but simply in the pricing. Many people think that Telkom's ADSL solution is one-step closer to a true broadband solution in this country. However, many industry specialists disagree.
"Telkom's ADSL offerings are great; however they just cost too much, and are not viable solutions for many home users," says Dave Gale, business development manager at Storm. “South Africa's broadband costs may be the butt of global jokes, but to local users, especially individuals, schools, small businesses and current ADSL users, the affordability factor just makes one's blood boil”, says Michelle Branco; product-marketing manager at Internet Solutions.

South African Broadband
According to Elia Tsouros, an executive at UUNET, the broadband penetration in SA is abysmal compared to that of other countries. One contributing factor is Telkom's pricing structure, and, the fact that SA is so large, and has such a distributed population. The ramifications are vast - a slowing down of broadband uptake; a barrier for educational institutions; limitation for learners to gain access to the Internet; poor response times for researchers; limited business and marketing opportunities and the list goes on.
The absence of a wholesale facilities leasing regime for ADSL in South Africa makes it difficult for ISPs to get a significant portion of the ADSL revenue. ISPs are not entitled to ADSL line rentals at wholesale prices, and thus subscribers have to rent the line directly from the incumbent, Telkom.
This then further negates the opportunity for ISPs to bundle value-added offerings, such as video and voice services with the ADSL line. Coupled with the high cost of line rentals is that of international bandwidth. Telkom international bandwidth charges on the SAT-3 cable are very high, and it is common knowledge that even though both Telkom and British Telecoms purchase their bandwidth from the same supplier; Telkom marks up its costs by 80%, and British Telecoms by only 20%. Roman Hogh, product development manager at M-Web Business, says that Icasa should have the power to audit how much Telkom charges for the cable.

Solutions On the Horizon
At present in SA, broadband is still deemed by the majority as ADSL, even though there are other wireless solutions available in the market, such as Sentech's My Wireless, Wireless Business Solution's (WBS) iBurst, and cellular solutions like 3G, Edge and GPRS. All of the industry players say that in order to get this country on the road to true broadband, we need competition. According to Gale, just having a second network operator will not cut it. "When the SNO comes into play it will be piggybacking on Telkom's infrastructure for the first couple of months, so it will not help much in terms of increasing our amount of broadband.” According to Tsouros, the SNO will be able to use up to 15% of Telkom's current infrastructure. Gale does however say that the SNO will be competing with Telkom over customers - the result being a price war.
Fusion Reactor director, Grant Jackson, says that the fact that Telkom is the only company that can self-provision is putting a dampener on the road to true broadband. "Should ISPs be able to self-provision there will be much more competition," he says.
He goes on to say the ISPs have to deal with Telkom whether they like it or not, and at the end of the day, although they are adding some sort of value-added services to the client, the base solution costs are dependent on Telkom.

What are the alternatives?
Unfortunately, we do not have a choice when it comes to wired broadband solutions. However, we do have a few alternatives when it comes to the wireless space. Sue Richardson, Gartner analyst, comments, "In European countries that already have strong fixed-line broadband solutions, wireless technologies such as WiMax complement the fixed-line solutions. In SA these wireless solutions could be seen as an alternative.”
She went on to say; SA's geographic situation is unique. "Fixed lines are currently not available in many parts of SA, and a solution such as WiMax means that people living in these areas will have some sort of Internet connectivity".
Chris Norton, country manager for Citrix, believes that wireless broadband makes more sense than a wired solution. "A wired solution is point to point," he says. "In other words a user has to be sitting in his or her office in order to make use of the broadband solution. However, more and more employees are adopting the 'mobile office route'. Corporates are still a little skeptical, when it comes to users working out of the office - especially when it comes to security. However, in the near future, more and more corporates will be adopting the wireless route. Wireless solutions could definitely be an alternative to fixed-line solutions in South Africa.”
He continued to say, "Presently, if we take a technology such as WBS's iBurst; it is advertised that it has a transfer rate of 1Mb. This sounds quite a lot. However, what people do not realise is… this is just a burst speed (or the maximum transfer speed a user will get) but they will not have this all of the time." Norton believes that 3G is the broadband solution of the future. "If you think about it, the infrastructure is already in place, and, although 3G coverage is still rather limited; mobile players are the ones with the money; and because of this, 3G will evolve the quickest.

Brighter Future Foreseen
The future can only get better! South Africa has to jack itself up to international standards - especially in view of the Soccer World Cup in 2010. Jackson says, “The general view out there is to get our broadband up to international standards and that we need to introduce a lot more competition.”
Industry specialists still believe that besides the introduction of additional telecom operators: existing ISPs should be granted, self-provisioning rights. According to Michelle Branco, “SA will follow international broadband trends, in that ADSL will continue to account for the majority of all broadband connections in the foreseeable future, but it will have strong contenders in the cellular and wireless fields.”
Looking at broadband connections in SA more closely it is evident that ADSL is currently the broadband access medium of choice as it accounts for 79% of all broadband connections; whilst cellular wireless accounts for 9%, and the other wireless connections, like MyWireless and iBurst, account for 12%. Download speeds will continue to increase, and prices will decrease by an estimated 50% in the next two years.




Article Source: http://www.BharatBhasha.com
Article Url: http://www.bharatbhasha.com/communication.php/33698

Other Articles related to "Competition is Essential" by Bronwen Roberts

Celebrity Spotting
in Britain has become a national pastime. Each year thousands of visitors gather on the streets of London, clutching Timeout magazines; hoping to make some sense from the many pages of where to go and what to do in the City. Say, you’re a celeb spotter! You’ve come to London for some serious celebrity action. Where would you go to spot the Stars? Here are some Celebrity Hotspots: some are relatively easy to get in to; but you need to book at least 6 months in advance. Others are...

London Calling
It’s hard to be hip – the endless guest-lists, the parties, the best seats in restaurants – but that’s not the half of it. It’s a very serious business indeed, calling (not unlike therapy) for years of total commitment and relentless hard work. London has been characterized as one of Europe’s ‘hippest’ cities: for the inveterate traveller it’s a dream come true! If you’re looking for cool, happening and cutting edge, you’re in the right place. However, hipness is a minefield of hidden...

Broadband bullfight hots up
Competition is (slowly) bringing down bandwidth costs in South Africa Recently South African cyberspace was given an area code (O87), the country's first report on wireless broadband offerings was released and the cheapest asymmetric digital subscriber line (ADSL) connection was announced. The suffix 087 was allocated for Voice over Internet Protocol (VoIP) numbers by the Independent Communications Authority of South Africa (Icasa), effectively allowing calls routed through the Internet to...

Articles In LimeLight
  • Putting The "Ad" Into Adwords
    By Peter Astley-Sparke Added on Monday, April 28, 2008
  • How To Find A Chanel Handbag And Save Money
    By Tori A Hewitt Added on Saturday, April 26, 2008
  • What Businesses Should Know About Training Metrics
    By Sam Miller Added on Friday, April 18, 2008
  • Cheap Holiday Vacations During The Winter
    By Michael Peterson Added on Monday, April 21, 2008
  • Few Advantages Of Second Mortgage
    By Kim Lee Added on Tuesday, April 29, 2008
  • Does Your Small Home Business Have A Blog?
    By K. Faram Added on Saturday, May 3, 2008
  • Network Marketing Lead Generation - Why It’s Important To Keep Your Pipeline Full?
    By Jason Paul Added on Saturday, May 3, 2008
  • Apply For Credit Cards: The Basic Necessities Unplugged
    By Devin Gilliland Added on Friday, April 25, 2008
  • New Approaches To Email Marketing Without Spamming
    By Deepak Dutta Added on Tuesday, April 29, 2008
  • Shopping Around For A Second Mortgage
    By Kim Lee Added on Friday, May 2, 2008
  • The Next Generation Of Dvd Players For Your Vehicle
    By Mark Robinson Added on Saturday, April 19, 2008
  • 3 Tips For Choosing The Best Network Marketing Business Opportunity
    By Jason Paul Added on Thursday, May 1, 2008
  • How To Clean A Mattress - And Keep It Clean
    By Tori A Hewitt Added on Monday, April 28, 2008
  • Baseball Field Lighting
    By Camille Howe Added on Friday, May 2, 2008
  • Children And Step Families
    By Andrew Ashworth Added on Monday, April 28, 2008
  • How To Find Time To Start A Business
    By Tony Scorch Added on Saturday, May 3, 2008
  • A Relaxing Bahamas Resort On Andros Island
    By Jason Law Added on Wednesday, April 30, 2008
  • Not Knowing This Causes Man To Choke On The Cset
    By Mark Buckingway Added on Tuesday, May 13, 2008
  • Discourage Washer Mildew
    By Markus Skupeika Added on Saturday, April 19, 2008
  • Can You Imagine Your Life Without A Mobile Phone?
    By Lijo George Added on Monday, April 28, 2008
  • About Author Bronwen Roberts :

    <a target="_blank" href="http://www.storm.co.za">Stormsupply telecommunications and internet services to over 5000 corporate clients nationally through their offices in Johannesburg, Cape Town and Durban. They have taken this expertise and created an internet experience for the residential user that is the most dynamic and affordable on the market.

    Publishers / Webmasters
    Tell A Friend
    Comments / Questions?
    Download this article in PDF
    Search through all the articles:


    322 Users Online!
    Top Read Articles:
    Latest Articles:
     
    Communication >> Top 50 Articles on Communication >> All Articles in this category
    Category - >
    Advertising Advice Affiliate Programs Automobiles
    Be Your Own Mentor Careers Communication Consumers
    CopyWriting Crime Domain Names DoT com Entrepreneur Corner
    Ebooks Ecommerce Education Email
    Entertainment Environment Family Finance And Business
    Food & Drink Gardening Health & Fitness Hobbies
    Home Business Home Improvement Humour House Holds
    Internet And Computers Kiddos and Teens Legal Matters Mail Order
    Management Marketing Marriage MetaPhysical
    Motivational MultiMedia Multi Level Marketing NewsLetters
    Pets Psychology Religion Parenting
    Politics Sales Science Search Engine Optimization
    Site Promotion Sports Technology Travel
    Web Development Web Hosting WeightLoss Women's Corner
    Writing Miscellaneous Articles Real Estate Arts And Crafts


    Disclaimer: The information presented and opinions expressed in the articles are those of the authors
    and do not necessarily represent the views of Bharatbhasha.com and/or its owners.


    Copyright © AwareINDIA. All rights reserved || Privacy Policy || Terms Of Use || Author Guidelines || Article Search
    FAQs Link To Us || Submit An Article || All Products || Free Downloads|| Contact Us || Site Map  || Advertise with Us ||
    Click here for Special webhosting packages for visitors of this website only!