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10 Best Practices For a Compelling About Page That Works
Could you be turning off visitors on your website without even knowing it? Unfortunately that's exactly what many online business owners are doing on their websites. When you think about it, people perusing your website are potential clients deciding whether or not to call you or purchase from you. They're looking for a reason to like you… are you qualified to help them? Will you solve their problem? Will you relate to their needs? And having a properly done “About” page helps...

Small Acts of Kindness That Grow Your Bottom Line
Have you ever gone out of your way to make someone feel special? When Daniel and I were involved in KindActs, a local Random Acts of Kindness Foundation chapter, it was our mission to spread the word on how powerful acts of kindness can be on others. It's a subject I'm passionate about because growing up was not easy for me. I was bullied at home and at school where I received, on a daily basis, very convincing messages that I was a freak, insignificant, and unworthy. A recent birthday...

SEO Outsource Mistakes to Avoid That Will Save You a Lot of Grief
As a business owner, there's a lot to juggle on a daily basis. Balls are continuously flying in the air in efforts to create and sustain a profit. One of those balls, which should be a substantially large one, is marketing. And when it comes to marketing, your chief goal of course is to get more sales. In order to accomplish this, having a professional website should be at the top of your marketing list due to it being your primary marketing piece that's working on your behalf 24 hours a...

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