21 Times a Day
That's the number of food ads that elementary school age kids see every day. The vast majority of them are for junk foods. This is according to the largest study ever done looking at TV advertising to kids by Kaiser Family Health and the University of Indiana.
The study evaluated advertising on ABC, NBC, CBS, Fox, PBS, Cartoon Network, Disney, MTV and Nickelodeon. Researchers found that 8 12 year olds viewed the most TV food ads at 21 per day. Teenagers see about 17 food ads per day and 2...
Are Kid's Growing Bellies Increasing Their Odds of Alzheimer's?
? The title question may be a bit of a stretch, but you only need to connect a couple of research dots to get from childhood obesity to reduced brain fitness in older age.
Belly Fat and Brain Fitness are Related
First, a recent meta-analysis from researchers at Johns Hopkins University verified that the odds of getting Alzheimer's and other types of dementia increase as you gain weight. A meta analysis takes all previous studies on a particular topic and looks at them together to improve the...
Can Giving Improve your Brain?
? Altruism, the act of giving unselfishly, is an enigma to neuroscience. The theory of evolution says that organisms will behave in a way to ensure their own survival and that of their offspring. So how did altruistic behavior come to be? Is it beneficial to the giver?
Giving Activates Brain Circuits
Some interesting recent research begins to unveil pieces of the puzzle. When neuroscientist monitor the brains of people either giving or getting there are some commonalities. Especially in a...
Dont Stress It
Copyright (c) 2007 The Brain Code LLC
A new report in the Journal of Neuroscience is the latest in a long line of studies showing that stress is bad news for the brain. The new issue looked at the brains of rats that had been bullied' by other, bigger rats relative to those that had no such demeaning experience.
Rats are social and territorial animals and when one rat is introduced into the cage of another rat, they will quickly establish who is dominant usually the home cage rat wins....
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