•"What Do I Sell?"
"What Do I Sell?" by Shahnaz Rauf"What Do I Sell?"Copyright [C] 2003 Shahnaz Rauf, www.snzeport.com What do I sell? This is a very critical question thatI get asked very often. Yes there are loads of peopleout there who have obtained all the right onlinemarketing tools, they have learned all the conceptsand techniques of online marketing, yet they don`tknow what to sell. Yes they keep shuffling along fromprogram to program hoping to strike it rich somewhere.They loose a lot of money along...
•10 Critical Steps To e-business Safety
10 Critical Steps To e-business Safety by Shahnaz Rauf10 Critical Steps To e-business SafetyCopyright [C] 2002 Shahnaz Rauf, snzeport.com Web site and e-business security is a very sensitiveissue. Some of the top brass in cyber-marketing havehired full time network wizards to work it out forthem. Giants such as Microsoft have set up specialnetwork security courses just to resolve such issues.If you had a brick and mortar business, you would bemaintaining a regular schedule and time sheets...
•3 Steps To Skyrocket Your Sales Like A Fire Cracker
3 Steps To Skyrocket Your Sales Like A Fire Cracker by Shahnaz RaufCrash! your half filled coffee cup shatters thesilence splitting into smithereens and splattering the stillhot coffee in all directions. You sit up straightignoring the spilled cup, ignoring the coffee stainsoaking into your carpet, with your heart racing and aslight tremor in your hand, you quickly type in yourpasswords to log in to your web account. Thank goodness your web host enables raw statistics,you will soon catch the...
•4 Killer Steps To A Targeted Sales Frenzy
4 Killer Steps To A Targeted Sales Frenzy by Shahnaz Rauf4 Killer Steps To A Targeted Sales FrenzyCopyright [C] 2002 Shahnaz Rauf, www.snzeport.com Target Your Customers. Yes zero down and pinpointwith accuracy. Grab them.Have you noticed how a particular combination ofshops always tend to cluster together, usuallywithin easy access of a major consumer center. Sayyou will have a grocery store right next to a bakeshop, a hair saloon, maybe a pizza parlour or evenan ice cream corner, a toy...
•5 Little Known Tricks To Boost Your Online Experience
5 Little Known Tricks To Boost Your Online Experience by Shahnaz RaufEvery trade has it's secrets... those little knowntricks that are often easy to implement but known onlyto the `initiated few`. Does this ring some familiarbells... the master chef mixing in his secretingredients. Okay so for those website owners,webmasters and people in the e-business arena, hereare 5 `jealously guarded` secrets of the e-wiseman: 1. Most of you may be aware that when writingheadlines if you start it with a...
•5 Powerful Keys To online Advertising Success
5 Powerful Keys To online Advertising Success by Shahnaz Rauf5 Powerful Keys To online Advertising SuccessCopyright [C] 2002 Shahnaz Rauf, snzeport.com 1. Develop Trust – Think about it... you don’t justbuy, you buy from specific shops. If some daysthose shops... Your shops are closed for somereason, you wait for them to re-open. Yes... youdon’t just go to any hair dresser, you have yourvery own specific hair dresser or clothes shop,or even coffee/ diner. You aren’t satisfied withanything...
•8 Deadly Strategies To Blast Your Site In To Dangerous Profits
8 Deadly Strategies To Blast Your Site In To Dangerous Profits by Shahnaz RaufOkay so you've got the best website in the world. Youhave the deadliest sales letter, your USP (UltimateSelling Proposition) is great, your inventory isready, you have used all the right psychologicaltriggers and everything is perfect. Okay... but whereare the customers, what next?1. Go and submit your site to the search engines youmay use the services at http://www.worldsubmitter.com.Keep repeating every six to...
•Ad Writing And Tracking: Tips n Tricks
Ad Writing And Tracking: Tips n Tricks by Shahnaz RaufA lot has already been written about writing attentiongrabbing, interest generating advertisements. Howeveras editor of a `free ad` newsletter, I regularlyreceive tons of `no pull` ads. Due to the criticalnature of this issue, I will walk you through the adwriting and tracking short cuts once more:Ad Writing:1.Write an Attention grabbing headline: This should usea psychological trigger to intrigue or pique curiosity.Some of the most...
•Advertising – Target Your Audience
Advertising – Target Your Audience by Shahnaz RaufLately you have been hearing a lot about targetedadvertising. To convert a major percentage of your sitevisitors into buyers and maximize the return on youradvertising dollar you need to target youradvertising. But what is targeted advertising? Togain insight you first need to answer the followingquestions:-Is your product gender related? (males, females orboth)-Is your product age related? (Toddlers, kids, teens,young adults, the middle...
•And Then The Sales Started Pouring In...
And Then The Sales Started Pouring In... by Shahnaz RaufHey buddy, lets go shopping to the internet mall. This shop looks cool c`mon lets step in. Goodness...why is the door so tight is the shop crowded? Cool... look at that gaudy interior. Yuks! those blinkers... It`s driving me crazy.What are they selling? C`mon let`s get out before I have a seizure.This joint here looks more promising... Whew that`sbetter!Hey...What the... "Can we have your email address sir?"But why... we have just...
•Dirt Cheap Free Advertising...
Dirt Cheap Free Advertising... by Shahnaz RaufThere are so many simple yet extremely powerfulmarketing tactics that are grossly underutilized. It`s a wonder why every website owneris totally overwhelmed by internet marketing -specifically attracting a targeted traffic jam.One such high impact and grossly under utilizedmarketing tactic which can be implemented...- At very little or no cost - almost free.- Can be set on autopilot and forgotten.- Spreads like an internet virus.- Has an...
•Discover 7 Powerful Ways To Grab Free Advertising
Discover 7 Powerful Ways To Grab Free Advertising by Shahnaz RaufMake a search on MSN for the word "directories"and it turns up a list over 27261 long - and someof the excellent submission list sites are noteven listed here. Now come on do your math...Ifyou could get your site mentioned in just 1000 ofthese directories and you get only 1 visitor fromjust 50% of these sites everyday...Hey you have500 free targeted visitors everyday!Imagine what this could mean for your sales andcash flow....
•e-Business For Dummies
e-Business For Dummies by Shahnaz RaufA business is a business is a business. Here thebottom line is if you don’t sell anything, youdon’t make any money.Whatever you sell does not really matter, but how yousell it does. Such cliches as selling `snow to theEskimo` or `sand to the Arab nomad` are very true. Youcan sell absolutely anything if you do it the rightway. The trick is to create a value in your customersmind and... Do it in the right way.There are only 4 steps you need to follow:1....
•Emerging Marketing Trends
Emerging Marketing Trends by Shahnaz RaufEmerging Marketing Trends Copyright [C] 2003 Shahnaz Rauf www.snzeport.comNet Marketers Beware! Change is in the air. As you allknow, on the net change is the golden rule. The allsupreme law that spells success of all shapes andsizes. If you are able to harness it, you can ridehigh on the waves of change and grab your nichefortune.Right now strong undercurrents of change can bedetected. Certain emerging trends are leading in thisface of change. These...
•Get Set Ready and Go
Get Set Ready and Go by Shahnaz RaufWinter is just around the corner (except if you livein Australia or New Zealand). As you already knowwinter is the time for the sales fiesta on theinternet.Yes online business starts booming with bumper tobumper traffic on the e-freeways. Characterized by alack of good parking spots, loads of enthusiasticfirst timers and a renewed vitality and surge of lifepulsating and throbbing it`s way along the e-superhighway.Are you ready to meet this challenge head...
•How To Optimize Your Online Time Through Efficient Computer Use
How To Optimize Your Online Time Through Efficient Computer Use by Shahnaz RaufSave your precious time and efforts by optimizing yourcomputer usage skills. Here are a few tips for you(Window Users):-The `Ctrl plus F` keys bring up the `find` function.Particularly useful when reading e-mails you need tofind the Ad Code, Ad published twice etc. Also goodfor find requirements in word documents.-The `Ctrl plus N` keys open up a new window.Excellentwhen reading emails, you need to visit some...
•The 'No Mailing List' Solution To Affiliate Profits
The 'No Mailing List' Solution To Affiliate Profits by Shahnaz RaufThere are lots of excellent affiliate programsout there and even lots more affiliates. But theaverage guy hardly holds more than 3 sales tohis name. All those top ranking marketing courses andebooks advise you to have your own mailing list-'hot leads' as they call them. But to be ableto develop one responsive list you need to be a'mini guru' yourself. It takes lots ofdedication, time and ‘appetite’ to be able tobuild such a...
•There Is A Sales Person Lurking Inside You
There Is A Sales Person Lurking Inside You by Shahnaz RaufThere is a sales person lurking inside you so watchout lest this pest bursts out and makes you loadsof money the natural way! A few week-ends ago was the Memorial day special forpeople in the US. Now you are wondering why I amtelling you this. Well it is simple, it did affect mepretty much and I am using this to prove to you howevery one including YOU have an `inbuilt` salesmechanism waiting to turn your wheels of fortune. Well So on...
•Your Killer Ad - Some Killer Facts
Your Killer Ad - Some Killer Facts by Shahnaz RaufYour Killer Ad - Some Killer FactsCopyright [C] 2003 Shahnaz Rauf www.snzeport.comNo. This is not another article about attentiongrabbing, interest generating ads.Just the other day I was on the verge of sending outmy weekly Newsletter, when some intuition kicked inand made me click again on a featured profile. Whoops!the website was offline and I was left with absolutelyno way of contacting that client, because the emailaddress was centered...
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