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•Designing A Website That Makes Sense For Your Business
When you finally make the decision to have a website designed for your business, you may be tempted to immediately start shopping for a good web design firm. However, you need to make some very important decisions about what you want your web site to accomplish, before you start looking for a web designer. You are the person who knows your business best. You know what your goals are and who your customers are. Your website designer will not know the ins and outs of what your website should...

•Health and Safety Risk Assessment: A Must For Your Business
In the litigious society we live in, risk assessments have become as necessary for businesses as remembering to stock up on pens. Every business is liable from multi-billion pound corporations to ‘mom and pop’ outfits. Smaller companies often choose to do these risk assessments themselves although larger companies often choose to outsource it to Health and Safety experts to minimise any potential risks. In this kind of situations being the smallest company can be extremely hazardous. Even...

•How To Get Ahead With Moving Office
It is a widely accepted fact that the three most stressful things people are likely to encounter in their life are: getting a divorce, moving house and having a baby. Therefore, it’s safe to assume that none of the ‘widely accepting’ public has had to coordinate an office move. Moving house can be stressful but at least you can safely assume that making a major error during the move won’t result in potentially losing your job and your livelihood. So - when moving office - make the decision to...

•Keep It Simple, Stupid : A Guide To Useful Web Design
Keep It Simple Stupid Simple website design is a vastly underestimated tool in a web designer/marketers arsenal. Keeping a web page simple and uncluttered has benefits on both aesthetic and practical levels. The rise of interactive Web 2.0 sites, the need for endless plug-ins and add-ons can often deter less experienced users from a site before they have the chance to make use of anything it has to offer, so it is always important to think of you target demographic before deciding how to go...

•The Basics of Office Fire Risk Assessment
Fire Risk Assessments are a crucial part of safety in the workplace. New rules introduced (throughout England, Scotland, Wales and Northern Ireland) have replaced previous fire safety legislation with the main emphasis now on the reduction and prevention of fire risks. As a business it becomes your duty to designate a ‘responsible person’ to ensure guidelines are met, risk assessments are carried out and to identify/ rectify any potential hazards. This person must have control over the...

•The Dos And Don'ts Of Website Redesign
So it’s time for a redesign of your website, and you want to do it in a way that will cause the least disruption of service to your customers and will also maintain your brand identity. There are a number of different reasons why a business may want to redesign their website. Often a company has grown so much that the original website design no longer serves the needs of their customers. Or, the original website may have been thrown together hastily just to establish a website presence, like...

•Your Website Doesn't Need More Traffic... Just More Customers
Does this sound like you? You’ve SEO’d, you’ve social bookmarked, maybe started a Pay Per Click campaign, you’ve got tons of traffic...and your conversion rate is miserable. At this point, you need better results. You want your customers to order from you, or subscribe to your newsletter, or join your website membership club. And although they’re swarming to your sites like ants at a picnic...they’re not biting. One thing to do would be to start ramping up your efforts to get traffic. Pay...

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