2 Percent Conversion Rate
2 Percent Conversion Rate by Kurt Geer Do you wonder why the industry average of conversion rates of a customer buying on web sites is only 2 percent? Have you tried to purchase anything online from some of the Big Boys? I have a feeling that it's a game with them to load all the graphics they can and slow down their sites to be the slowest loading sites on the net. Once you get the site to load they make it almost impossible and frustrating to try to purchase from them. What about the...
Are YOU 'IFFY'?
Are YOU 'IFFY'?
by: Kurt Geer
Many people say that working for themselves or working on Straight commission is just to 'IFFY' for them.
'I'd rather work for a company that will give me a check every week, that direct marketing stuff is just to 'IFFY' for me.'
'I couldn't quit my day job, it's just to 'IFFY' and your not guaranteed a job in 10 years. I want to work some place that will appreciate my efforts and I can retire from.'
Well, if you're like me at all you'll realize that this is...
Are YOU Addicted to Email?
Are YOU Addicted to Email? by Kurt GeerWhen you walk into the office or house, do youhurry past the secretary or wife and go straight tothe computer to check your email for any sales?Is your better half clueless about what you are doingon the computer and calling it Roxanne or Richard?Do you shake the kids off your leg and step on the dogto get to the computer?Can't get any work done without checking your mailevery 15 minutes?Are you disappointed when your in box is empty?"I'll be off in a...
Brainstorming for your Digital Information Product
Brainstorming for your Digital Information Product by Kurt GeerHow many times have you read,"Come up with your own Digital Information Product (D.I.P.)and watch the cash start to roll in?"For most of us the problem lies in trying to come up withthat product or service.Wouldn't you agree?One of the reason ezines are flooded with the same ads andweb sites around the Internet are clogged with the sameproducts, WE are ALL trying to cash in on the D.I.P. Rage,without having our own products.If...
The Almost Complete Ezine Promote It List
The Almost Complete Ezine Promote It List by Kurt GeerEvery Ezine writer knows that just publishing an ezine is not the only task that is involved in writing a Good ezine. You must constantly search for new material and ways to promote the list also. Of the list compiled below, if you join a few lists a day to promote your own list, you will have a nice number of subs before too long. You also may meet a few good publishers along the way who may want to swap ads, which is another way to get...
The Almost Complete Ezine Promotion List
The Almost Complete Ezine Promotion List by Kurt Geer Every Ezine writer knows that just publishing an ezineis not the only task that is involved in writing aGreat ezine. You must constantly search for newmaterial and ways to promote your list also.Of the 152 places compiled below, if you join a fewlists a day to promote your list, you will have a nicenumber of readers before too long. You also may meet afew good publishers along the way.Along with writing, promoting, ad swaps and...
The Psychology of Colors in Advertising and Marketing.
The Psychology of Colors in Advertising and Marketing. by Kurt GeerThe Psychology of Colors in Advertising and Marketing.© Kurt GeerAre you stimulating emotions while marketing with yourbusiness logo, stationary, business cards, brochures, signsand with your website?If you know it or not, colors speak very loud to oursubconscious and have a positive or negative reaction within90 seconds. On the web you have less that 30 seconds to makea good first impression.Are you using the silent language...
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