•Can You Brand Technical Literature?
? Medical device companies and others that make software or complicated products end up having to create user manuals. It's thankless work, mostly, since manuals are commonly tossed out or put aside, only to be dragged out when the user is already at a high level of agitation.
Most marketing teams are glad to let the technical people, the clinical folks, or even regulatory or legal teams handle this kind of writing. It's tedious work, and it's the sort of thing that never wins awards or gets a...
•Debt Consolidation: Is It Really What You Think It Is?
? There is a great deal of misinformation online about debt and debt solutions. It's not so much deliberate falsification as a blurring of terminology. This may sound pretty academicafter all, who cares how terms like debt consolidation or debt settlement or debt negotiation are defined if they all get me the desired result?
The fact is that you need to know all about these things in order to choose the right option for your situation. Picking the wrong one can cost you money (the last thing...
•If You Have or Might Need a Pacemaker ... Read This Now!
If you or a loved one discovers you need a pacemaker, you may feel all alone. You're not. You're joining millions of other people all over the world who have benefited from this unique medical device.
But you probably do not know a lot about pacemakers. There isn't a lot of information about them, even online.
First of all, pacemakers may seem like some futuristic, bionic device, but they've actually been around for over 50 years. That's right, I Love Lucy was not yet in re-runs when the...
•Pacemakers Celebrate Their 50th Birthday This Year
It may be hard to believe, but the cardiac pacemaker is celebrating its 50th birthday this year.
If you're math impaired or need some cultural points of reference, pacemakers were first invented before I Love Lucy went into syndication and they were in fairly widespread use before Richard Nixon, Helmut Schmidt, or Chairman Mao came to power.
Of course, the earliest pacemakers were really nothing like the small, compact, mini-computers that are in use today. The first pacemakers were large...
•Seven Myths About Debt You Might Believe (at Your Peril)
Seven Myths About Debt You Might Believe (at Your Peril) Debt is the sort of subject that people keep to themselves. There is a lot of interior monologue going on about debt, but not much real conversation.
In that kind of climate, a lot of wrong beliefs can spring up. While some mistaken ideas about debt may be academic matter or of not much consequence, some can be serious.
In fact, to really tackle your debt problem you have to understand it. Part of that means understanding your own...
•The Shocking Story of Defibrillators: What They Do, Why They Do It
Defibrillators are starting to become part of the common vocabulary. But do you actually know what one does and why you would need it?
The popular notion is that a defibrillator is required to help "re-start" a heart that has stopped. Technically, that is not true. Defibrillators deliver electricity to the heart to restore a faulty heart rhythm. The name for this situation is called "sudden cardiac arrest" or even "sudden cardiac death." You can see why that last name is falling out of favor,...
•Why Extra Income May Not be the Answer to Your Financial Problems!
Ask a person what is the single most important thing that could happen to improve his or her financial picture and the answer you'll get the answerin various gradationsa sudden influx of cash. Some of us wish for pay raises, others want to win the lottery, and more indecisive types just dream of a sudden windfall of cash.
Take an average family in an average neighborhood in a small town that's earning, all together, about $60,000. Chances are that family is wishing for more money. They...
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