•10 People to Surround Your Band With
No man—or band—is an island. The success of any musician is the cumulative effort of many people. As you set out to become a legend, there are ten people you want to surround yourself and your band with. Whether you hire these folks, or simply find them and build a mentoring relationship with them—they have the expertise you need to get where you want to be: on top.
1. Stylist
Stylists aren’t just for corporate bands. Someone who is an expert in style and public opinion can give you an...
•Do You Have Problems Getting Things Done?
Probably the most common element that I see in clients who can't get things done is interruption. The kids, spouse, or other obligations are always "getting in the way" of their music careers.
The problem isn't usually the interruption though...it's the people being interrupted.
There is something about most people which makes them feel they should be accessible at all times. We've got mobile phones, pagers, a fax, email, and dozens of other ways to let people get in touch with us. And all...
•How To Make A Million Dollars
The brainiacs at Kiplinger's Personal Finance Magazine just posted some good advice from millionaires on what it takes to become one.
The stories of the nine people featured are worth reading and have parallels with the music business.
The information can be summarized with these tips:
TIP #1: Go balls out. - Like a successful music business career, earning this kind of money isn't something you can halfass.
TIP #2: Support your idea and don't be afraid to invest your own money to make it...
•Marketing Lessons From A Las Vegas Hooker
If my story about on Marketing Lessons from a Las Vegas Strip Club, made you blush, you should stop reading now.
Last week, during my Music Business Brainstorm in Las Vegas, a couple of my clients decided on a few room service options which the hotel catering department didn't provide, if you know what I mean. And while the subject will be titalating to some, there are some good marketing lessons at play.
This one guy I want to talk about in particular called a service after seeing an ad in...
•Meeting Customer Expectations
As I was in the airport today waiting for my flight, I was next to a gate for Southwest. For those that don't know, Southwest doesn't issue reserved seats like most airlines. Instead, ticket-holders are issued one of three boarding groups, each of which lines up before the flight. It's very similar to general admission seating at concerts.
And as I was waiting for my flight, I watched maybe 200 people standing in line, each hoping to above being sandwiched between two 6'7" fat guys and behind...
•The Press Does Not Owe You Anything!
The media makes a living by providing valuable news and information to its audience. Newspaper editors and TV's managing editors are bombarded every day with news releases from all over the world that they have to read, review, and consider for inclusion…consider for their readership.
Some musicians believe that if they write a press release that is newsworthy, that there is an obligation on the part of the newspaper to publish it. Not only is this not true, but this kind of attitude can be...
•Top 10 Signs It's Time to Fire a Band Member
No one wants to have to do it, but there may come a point when a single member of the band really is holding everyone back. It isn’t a decision to be made lightly, but if it is really keeping you from seeing your potential, you need to make your decision with your head, not your heart. How do you know if it’s time to fire a band member? Here are some signs to look out for:
1. They aren’t making it to practice/rehearsal
Being in a band requires a certain commitment of time and energy. Regular...
•Top 10 Ways Musicians Can Get More Money From A Gig
You are an artist, it's true. But just because you’re an artist doesn’t mean you don’t need to get paid. Money makes a lot of things possible, including time in a recording studio, new and better instruments, and paying your rent so you don’t have to live in a cardboard box and burn your guitar for warmth. There’s nothing wrong with making money from your shows, and if you’re smart you’ll try to optimize that earning power. You don’t have to be a marketing genius or a public relations guru—just...
•Top 10 Ways To Get More People To Your Next Gig
For an up-and-coming band every gig is a vital step toward your success. Your shows are where you get the chance to prove yourself. They are your opportunity to do what you do best. A good gig can also have a ripple effect, securing you a loyal fan base and ensuring good crowds at future shows. So when you land a gig, the key is to make it count. Hours of practice and rehearsal won’t matter unless you have a decent crowd that can go back and tell their friends how great you are. Your mission is...
•Why Vegans Don't Consume Dairy Products?
As with most dietary questions, vegans are split on the issue of dairy products--not so much on the question of whether or not they are acceptable, but instead for what reasons they should not be consumed.
All vegans (or at least true vegans) abstain from consuming dairy products. Some do so for nutritional reasons; others abstain for ethical reasons.
Those who do it for nutritional reasons cite a range of health problems related to the consumption of dairy products, including high...
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