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•A Home-based Business -- Sometimes It Is Hard To Get To Work
Have you heard about the kids who live across the street from the school and are always running in as the bell rings? Or about the employee who lives just around the corner and is always the last to arrive each morning? Strangely enough, the same can be true for an entrepreneur who has chosen to be a home-based business owner. Discipline often has more to do with being late (or not arriving at all) than anything else. Procrastination, focus or discipline -- it doesn’t matter what you call...

•A Home-based Business Can Consume you
When people hear I am a home-based business owner, their first comment is usually a funny remark about working in my pink fuzzy slippers (actually, they’re purple). I must confess, many winter days would find this to be a true statement. Coming from the corporate environment, there has been a drastic change in my wardrobe. The clothing, though, is the least of the issues. I asked fellow entrepreneurs what they found to be the biggest hurdle for them as home-based business owners. Many...

•Disaster Preparedness for the Small Business Owner
How quickly can your company get back to doing business after a tornado, fire, flood or computer crash? Every year, thousands of companies are unprepared. The US Department of Labor states that over 40% of small businesses that experience a disaster never reopen, and of the remaining companies, at least 25% will close within 2 years. 1. Continuity plans. Most business owners agree that having a plan is important, but too few take the steps to prepare. Plans vary according to each individual...

•Office Location: Home-based or Off-site
There are a variety of issues that support both sides of the off-site vs. home-based decision business owners must make. Often it is obvious - a no-brainer, if you will. But just as frequently, a lot of thought, discussion and pencil-to-paper time are devoted to coming to the right conclusion. HOME-BASED There are a variety of easy-to-capture reasons for wanting to work at home: • Location, location, location – the most convenient work address around! • Travel time – a few steps and...

•Starting a Business - Three Criteria to Help You Decide
Recently down-sized, company closing, early retirement offer, tired of making other people rich. Whatever the scenario, those with an entrepreneur mind-set eventually make the decision to start their own business. Some people are young, while others don’t make the transition until their late 50s or early 60s. Once the decision is made to become a business owner, entrepreneur or self-employed, how do you decide what to do? Sometimes it’s an easy process. Let’s say you’re in your mid-20s,...

•Video Marketing for Small Businesses
Technology has created video marketing opportunities - cable TV, email marketing, websites and video – for small businesses to be on an even playing field with large companies. From extremely inexpensive video streaming in an email to the full-production TV ad with hired actors, even small companies and home-based businesses can include video advertising in their budget. You might be asking why you should consider it at all when your current advertising is working just fine. Aside from the...

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