Do's and Don't of Web Video
Do's and Don't of Web Video by Adi GaskellVideo on the Web can be compelling or annoying, depending on how its handled. Here are some tips to help ensure your Web video clips dont hinder the business goals of your site. 1. Always offer a choice. When possible, give visitors a chance to click a link and make a conscious decision to view the video. Video thats streamed automatically when visitors land on the page can be jarring and result in site avoidance not the best outcome. This is...
Does your event need to be live?
Does your event need to be live? by Adi GaskellThere are many choices to make when it comes to Webcasting: live vs. on-demand, audio vs. video, and more. So here are some of the questions youll need to ask yourself before deciding which way to go. Live versus On-Demand Although broadcasting an event live may be necessary for breaking news or a corporate announcement, it is also much more expensive than broadcasting it later. When, where and how will your audience access the broadcast? Your...
Using streaming media to benefit the music industry
Using streaming media to benefit the music industry by Adi GaskellIn the past couple of years the internet has opened up a new world of marketing opportunities for both the independent musician and major record labels and their sponsors. Most of the major music festivals and organized band events are sponsored by large corporations who set out to put their brand across to young music fans. Many of them still seem to be missing the link for getting these events shown to a much larger audience...
Web Conferencing is a friend of the environment
Web Conferencing is a friend of the environment by Adi GaskellVideo conferencing is a friend of the environment. It helps reduce the volume of CO2 emissions from cars and reduces traffic congestion on our roads (as well as improving company productivity and reducing costs!). As governments throughout the world look to cut their CO2 emissions to meet global treaties, such as Kyoto, companies can use video conferencing as an easy means of achieving just that. Many leading companies now use...
Web Conferencing Tips
Web Conferencing Tips by Adi GaskellPreperation is vital when conducting a successful videoconference session. Thus there are a number of steps to remember prior to the videoconference session itself: Always test the equipment before hand. The WebVideo4U software is extremely reliable but it always pays to test the software prior to the videoconference itself. There may be problems with the Internet connection, the webcam or the microphone. Better to find out in time to rectify the problem...
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